Social media policy for Center for Excellence in Journalism
The following policy aims to offer guidance on use of social
media while enrolled at the Centre for Excellence in Journalism (CEJ) at IBA.
While social media can offer many academic and professional benefits, there is
an inherent risk attached to its use, and this policy will prevent students from
misuse of social media and the impact it can have on themselves, their peers,
members of staff and the centre’s reputation. This policy will be reviewed at
the end of every academic session.
This policy applies to all students and to any
personal communications within a social media platform which directly or indirectly
For the purpose of clarity, social media is
defined as any online interactive tool which encourages participation /
engagement / interaction / exchanges. New forms of social media currently
include Facebook, Flickr, Instagram, YouTube, LinkedIn, Snapchat and Twitter,
as well as blogs, discussion forums, instant messaging and any website which allows
public commenting or posting.
The centre acknowledges that students may use
social media in their private lives and for personal communications. Personal
communications are those made on, or from, a private social media account, such
as a personal page on Facebook or a personal blog. In all cases where a private
social media account is used which associate with CEJ, it must be made clear
that the account holder is a student at the centre to avoid the impression that
views expressed on or through that social media account are made on behalf of
Students must also be aware of the potential
impact of anything that is shared online. Therefore, you should avoid posting
anything online that:
You would not wish to be in the public domain.
You would not be willing to say personally to
the face of another individual
All use of social media must comply with IBA
code of conduct policies.
The centre will not accept any form of bullying
or harassment by or of members of staff or students.
The following examples demonstrate the types of
behaviour, displayed through social media communications, which CEJ considers
to be forms of cyber bullying:
maliciously spreading rumours, lies or gossip
intimidating or aggressive behaviour
offensive or threatening comments or content
posting comments/photos etc. deliberately mocking an individual with the intent
to harass or humiliate them
Cyber bullying may also take place via other means
of electronic communication such as e-mail, text or instant messaging.
Any student who is experiencing cyber bullying
by another student or a member of staff, will have the full support of the centre.
All students must ensure that they have
permission to share any third party materials, including all images,
photographs, text and videos, before uploading them to or linking to them via
social media and, where sharing is permitted, should ensure that such materials
or shared links are credited appropriately.
In addition, all students must check the terms
and conditions of a social media account and/or website before uploading
material to it; by posting material to social media accounts and/or websites,
you may be releasing ownership rights and control of the content. For this
reason, you must exercise caution in sharing all information.
CEJ is not responsible for, nor does it hold any
ownership, of any content posted by students, other than content posted by
students using the centre’s accounts, or in the course of their duties, as a
form of professional communication.
media posts that advocate for political or other polarizing issues online will
not be shared by CEJ. This extends to joining online groups or following any
person/ organization/ group as well.
views on any subject cannot be shared from CEJ platform. If you’re sharing any
opinion via your personal account, you should not endorse it as the Centre’s opinion.
confidential/classified information will be shared on any social media
produced by the CEJ students will be shared on CEJ pages.
and posts tagging CEJ will be re-tweeted after verifying that it does not contain
any offensive or wrong information.
the trainings involving foreign instructors and/or sensitive topics, live
postings on social media will not be allowed unless advised otherwise by the
management/ US Consulate.
foreign instructors will not be tagged during the training time period unless
they provide consent.
photos of the foreign instructor will be posted on social media during his/her
stay in Pakistan.
exact locations will be disclosed when students/instructors will be out in the
field for assignments during the class timings.
OF A BREACH OF THIS POLICY
Any breach of this policy may result in
disciplinary action up to and including exclusion/termination of registration.
Any complaints received under this policy will
be reported, on an anonymised basis where appropriate, to the relevant university
body for relevant action.